Adrian MitchellDo your stakeholders want the ‘truth’ or a ‘proof’?“That number doesn’t look right.” “I think we need to reframe the question.” “That’s a disappointing result.” In your analytics, Data…3 min read·Apr 7, 2021----
Adrian MitchellRemember who and what ‘Insight’ is forThroughout my career as a BI, Analytics, Research and Insight professional I’ve noticed an interesting phenomenon.8 min read·Jun 18, 2020----